productsworldwiseProduct Locator

Home > worldwise, inc > press room > press releases > 2003 News > SmartyKat Toys Create A Purr-sonal Amusement Park For Kitty




pad
SmartyKat Toys Create A Purr-sonal Amusement Park For Kitty


BungeeBouncer™ Doorknob Toy, FuzzyFins™ Refillable Catnip Toy and KittyKarnival™ Variety PurrPak™ Expand Upon Existing SmartyKat Toy Line

ATLANTA, GA (Feb. 26, 2003)– Fickle, fun-loving, finicky, frisky. Whatever kitty’s mood, Worldwise has the right toy. Brand new to the company’s diverse lineup of SmartyKat toys is the BungeeBouncer™ Doorknob Dangler, the FuzzyFins™ Refillable Catnip Toy and the KittyKarnival™ Variety PurrPak™. Like the entire SmartyKat product line, these new toys are designed with three primary objectives in mind: fun, playtime variety and safety.

Those who loves cats, and that includes the people at Worldwise, also appreciate their feline friend’s famously fickle moods. SmartyKat continues to deliver a fun, fun, fun product line that also helps cat flex many different mental and physical muscles

“Cats enjoy a wide range of different playtime experiences and playthings – rolling balls, pouncing and pawing floor toys, playing with their owners or on their own – just as they may enjoy tuna and chicken and liver AND beef.” said Aaron Lamstein, president and chief executive officer of Worldwise. “Unlike some other cat toy manufacturers, we don’t believe that sewing on different beads and tiny buttons or switching colors is the kind of “variety” that means anything to a cat, except possibly danger.”

As with all Worldwise products, the SmartyKat product line is a safer choice for both pets and our planet. The durably constructed toys and accessories are playfully designed, but constructed without the use of unnecessary and potentially hazardous decorations so common in the cat toy world.

The success of SmartyKat proves that cat toys don’t have to glitter to be glamorous – or fun.The exotic, animal-print-fleece fabric used in the design of many of the toys is made using 70 percent-recycled materials; all fiberfill used is made from 100 percent recycled materials and the feathers are natural and undyed.

BungeeBouncer Doorknob Dangler
Sports fans will enjoy watching cats leap for the BungeeBouncer Doorknob Dangler, a springy, toy that slips around a doorknob for independent play. The product includes two attachments, the FishBonz™ Refillable Catnip Toy and a FlutterFly™. Cats can enjoy FishBonz as a floor toy too. As with other SmartyKat toys, the BungeeBouncer can be paired with other toys and attachments in the line. The BungeeBouncer is available at a suggested retail price range of $4.29-$5.49.

FuzzyFins Refillable Catnip Toy
Fish or Fido. Fido or Fish. The SmartyKat FuzzyFins Refillable Catnip Toy is part pup, part fish, and 100% fun. FuzzyFins follows in the successful path of the original SmartyKat Refillable Catnip Toy introduced last year. Both feature a cat-proof enclosure designed to hold SmartyKat Certified Organic Catnip, keeping the fun, “forever-fresh.” FuzzyFins can also be used as an attachment with SmartyKat WildStreak™ Wand or the BungeeBouncer™ for added variety. FuzzyFins suggested retail price range is $3.99-$4.99.

KittyKarnival Variety PurrPak
So many choices, so little time. Cats will say bye-bye to boredom thanks to the variety of the KittyKarnival PurrPak. Five floor toys include the super-soft PurrBall™ and FlutterBall™ (which comes with feather attachment); two CheeseChasers™ that scoot across the floor in the flick of paw, and a FlutterFlip™. KittyKarnival is available at a suggested retail price range of $4.99-$5.99.

BungeeBouncer, FuzzyFins and KittyKarnival are part of the Worldwise family of environmentally responsible consumer products, each made principally from recycled, reclaimed, certified organic or sustainably harvested materials. For more product information, including a complete list of store locations, visit www.worldwise.com or call 800-967-5394.

Worldwise Inc., is a leading supplier and brand of environmentally responsible consumer products that are changing the way Americans feel about the look, feel, price and performance of products made from recycled, reclaimed or sustainably harvested materials. Worldwise is guided by the principle of sustainability – a step beyond conservation that maintains the planet’s natural functions, resources and beauty. It contributes to this goal by providing useful products that enhance sustainable living through more than 15,000 stores nationwide and by educating consumers online at www.worldwise.com. To learn more about Worldwise products and sustainable living, contact Worldwise at 800-967-5394.

better products. better planet.


home - worldwise products - product locator
about worldwise - contact us - site map



© worldwise, inc., PO Box 3360
San Rafael, CA 94912-3360
Phone 415-721-7400 Fax 415-721-7418
email info@worldwise.com
Your use of this site signifies your agreement to the
Terms and Conditions of Use. Privacy Statement