We pride ourselves on creativity. Consumer research, design technology and outside the box thinking delivers unique and solution-driven products for cats and dogs.

Kids and pets often share the same space at home. Our products are designed to meet the strictest child safety standards, ensuring they are safe and worry free for all of your family members.

We are committed to quality, innovation and safety and we want pets and parents to love our products. If something isn’t right, we stand behind our 100% money back guarantee, no questions asked.

We were founded on the principles of environmental responsibility, with a firm belief that sustainable products shouldn’t come at the expense of function, affordability and style.

Our product innovation comes with a commitment to inform and educate our consumers, making sure our branding, packaging and product information gives them confidence their product choice is meeting the needs of their pet.